Career Center

Data Analyst ??

Location: Remote
Posted On: 05/01/2024
Requirement Code: 68101
Requirement Detail

About Athleta

For the past 22 years, we’ve committed ourselves and our brand to a single aim: to empower all women and girls.

Inspiration. Collaboration. Connection. Inclusivity.

It’s what we do best, and we’re on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences

We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp.

Ready to make a move? Join us. Because we know that alone we’re strong, but together we’re unstoppable.

 

About This Role

We are seeking a skilled Data Analyst to join our Ecommerce Experience & Growth team, specializing in analyzing various metrics for our online business.

As the data analyst for the team, you will delve into a broad range of data sources to derive actionable insights aimed at driving business growth.

Your primary focus will be on understanding and optimizing marketing strategies, enhancing customer journey, and identifying opportunities for new features and functionalities.

You will play a pivotal role in shaping the future direction of our online business by translating complex data into clear and actionable recommendations.

 

What You’ll Do

• Analyze a diverse range of metrics across multiple platforms and channels to evaluate the performance of our online business.

• Identify trends, patterns, and correlations within the data to uncover insights that inform strategic decision-making.

• Develop brand new reporting dashboards for our marketing vehicles, collaborating closely with vehicle leaders, to craft a unified perspective on our business.

• Collaborate with cross-functional teams, including marketing, product development, and finance, to understand business objectives and prioritize analytical initiatives.

• Synthesize dashboards, reports, and data visualizations to effectively communicate insights to stakeholders at all levels.

• Conduct deep-dive analyses to understand customer behavior, preferences, and pain points throughout the entire user journey.

• Propose marketing vehicle changes based on data-driven insights to optimize acquisition, retention, and conversion rates.

• Recommend optimizations to the customer journey, including website navigation, checkout process, and user interface enhancements, to improve overall user experience and satisfaction.

• Analyze funnel metrics to identify opportunities for new features and functionalities.

• Stay updated on industry trends, best practices, and emerging technologies in data analytics to continuously enhance analytical capabilities and drive innovation within the organization.

 

Who You Are

• Self-starter with strong interpersonal skills, who can work effectively and build strong relationships with business partners.

• Able to manage change; thrives in a fast-paced and dynamic environment and brings structure to ambiguous situations.

• Exceptional analytical skills and ability to build out new reports based on needs; experienced with Adobe Omniture reports; expert knowledge of MS Excel.

• Strong written and verbal communication skills; able to simplify and communicate complex ideas; able to glean insights and tell a story from the data.

• Experience using data and logic to solve difficult problems and derive effective solutions.

• Knowledge of ecommerce customer experience journeys, including navigation, browse, and checkout.