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The Manager Digital Merchandising is responsible for creating a data-driven and consumer-first site experience to drive indirect sales and engagement. You will partner with the brand and marketing teams to define a compelling product offer, selling strategy, and use data to improve the digital customer experience in partnership with key stakeholders across the e-commerce organization globally.

This role focuses on merchandising and site content management for the U.S. and EMEA Mattel websites, with responsibility for managing one direct report.

Mattel is seeking a skilled and agile Merchandiser to collaborate across eCommerce, brand marketing, product management, production, and operations. This role will work closely with global teams to ensure a consistent approach across websites worldwide, in a temporary capacity.

Key responsibilities:    
•    Drive sales and conversion on our Mattel Shop website globally by leveraging digital merchandising best practices.
•    Partner with Global Brand Teams to identify merchandising strategies for key products, marketing messages, and on-site experiences to support the brand, retail partners and direct-to-consumer sales.
•    Partner with cross functional teams to launch new products and new site features on the global websites.
•    Develop the site content calendar that aligns with the company and brands priorities.
•    Brief creative partners on all site assets required to get an outstanding customer experience.
•    Utilize web analytics tools to evaluate site performance and develop data driven business strategies that drive improvements in Key Performance Indicators (KPIs.).
•    Candidate Requirements

Skills & Experience:    
•    Minimum of 8+ years work experience, preferably from a toy, retail or consumer products company.
•    Prior work experience in ecommerce-related marketing and/or merchandising, including working with multi-disciplinary cross-functional teams is required.
•    Experience leading, communicating, and aligning in a complex environment across multiple constituencies.
•    Excellent relationship-building skills, able to navigate internal and external stakeholders with ease.
•    Strong history of utilizing data, analytics and insights to drive business decisions.
•    Knowledge of Shopify interface.
•    Project management experience including the utilization of key tools such as Monday.com.[GF1.1]
•    Experience working with EMEA or other regions is a plus.
•    Flexibility to work evenings and weekends as needed.

Education:    
•    Degree in Business, Management, Marketing or a related field.